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“Highly skilled specialists with a track record of credibility, honesty and candor.” - Michael Dornbrook, COO, Harmonix Music Systems
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At Your Service March 2011
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Calendar
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** SAVE THE DATE **
May 3, 2011
19th Annual Restaurant Trends Seminar
The State Room
sponsored by RIW, The Boston Restaurant Group, Cafco Construction Management and Boston Globe Media
April 29, 2011 - Understanding Bed Bugs: Essentials for Property and Facility Managers
Bradley Croft Speaking. Click here for additional information.
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Leveraging Technology to Create Destination Locations:
Changes in driving patterns require innovative thinking
By Michael D. Rosen, Esq.
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While traditional competition focuses on distinction of products,
there are certainly other characteristics which influence consumer
selection. When it comes to the food and hospitality industry, the old
real estate adage, “location, location, location” is equally important.
Michael
Rosen is a shareholder of Ruberto, Israel & Weiner and a member of
the firm's Retail, Food & Hospitality; Banking, Finance &
Lending; and Commercial Real Estate Groups. You can contact Michael at
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.
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Protecting Your Trademark Requires Much More than Registration
By Michael J. Duffy, Esq.
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Protecting the value of a trademark requires much more than
registration at the United States Patent and Trademark Office (“USPTO”),
it requires strategy, consistency and balance. It is important to use
your trademark correctly, police your trademark, and adopt an
enforcement approach that balances the need to protect your trademark
against the risks and costs of litigation.
Michael
J. Duffy is an associate at Ruberto, Israel & Weiner and a member
of the firm's Litigation; Construction Law; and Retail, Food &
Hospitality Groups. You can contact Michael at
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.
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RIW is Moving
Effective Mid-May 2011:
255 State Street, 7th Floor
Boston MA 02109
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New location. Same great service.
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Industry Trends
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Marketing Corner
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We
all know the value and increasing presence of electronic
promotions, social media, E-couponing, etc. While all this has great
value, one way to get the jump on increasing on-line (and on-phone)
clutter, may be some old school on-site promotion... a direct exchange
between the customer and your restaurant while they are at your
location.
Take
the opportunity to give a them a promotion/coupon, etc., for a
percentage off next meal, frequent diner card, 'tell- a- friend'
incentive, etc. Something they can physically take with them when they
leave.
After all, a bird in hand may be worth two in the blog.
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About Our Group
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Ruberto,
Israel & Weiner attorneys have comprehensive knowledge and
expertise in the areas of law in which they practice and the industries
served. Attorneys in RIW’s Retail, Food & Hospitality Group have
provided legal services to industry clients for over 20 years.
Additionally, our attorneys organize seminars, lecture, write articles,
participate in trade associations, and serve on Boards of Advisors for
retail, food and hospitality industry companies.
For a full description of our Retail, Food & Hospitality Group, including a list of representative clients, click here.
Industry Group Attorneys
Kelly Caralis, Mergers & Acquisitions and Leasing
Bradley Croft, Construction Law
Michael J. Duffy, Litigation
Stacey Friends, Trademarks and Branding
Bethany Grazio, Mergers & Acquisitions and Financing
Louis Katz, Mergers & Acquisitions and Leasing
David Robinson, Litigation
Michael D. Rosen, Commercial Real Estate; Zoning; Land Use; Leasing & Financing
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Russell Stein, Mergers & Acquisitions and Leasing
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Archives
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To see past issues of At Your Service, please click on the link of the issue of your choice.
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Ruberto, Israel & Weiner, P.C. | 255 State Street, 7th Floor | Boston, MA 02109 | 617.742.4200
contact us | www.riw.com
©2011 Ruberto, Israel & Weiner, P.C. |
| This
material is intended for informational purposes only and is not meant
to be construed as legal advice. For a comprehensive understanding of
the issues raised in this material, please contact a qualified attorney
of your choice. |
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255 State Street, 7th Floor Boston, MA 02109 p 617.742.4200 f 617.742.2355 info@riw.com |
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| © 2012 Ruberto, Israel & Weiner, P.C. All rights reserved. |
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